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Instructional Coach, Literacy - Traverse City, MI (CKLA) (Fixed - Term)

Amplify
paid time off, 401(k)
United States
Feb 03, 2026

A pioneer in K-12 education since 2000, Amplify is leading the way in next-generation curriculum and assessment. Our core and supplemental programs in ELA, math, and science engage all students in rigorous learning and inspire them to think deeply, creatively, and for themselves. Our formative assessment products help teachers identify the targeted instruction students need to build a strong foundation in early reading and math. All of our programs provide educators with powerful tools that help them understand and respond to the needs of every student. Today, Amplify serves more than 15 million students in all 50 states. For more information, visitamplify.com.

Job Description:

Amplify is seeking an Instructional Coach for Literacy with a background in teaching, coaching, and/or school leadership to join our Professional Development (PD) team as a fixed-term employee for Traverse City Area Public Schools for the 2026-2027 school year.

Essential Responsibilities:

The Instructional Coach, Literacy, will support educators on-site up to four days per week with the fifth day dedicated to planning and preparing to meet the needs of educators. The Instructional Coach may be asked to support the Amplify PD team on department-wide initiatives on days that Traverse City leaders have off when Amplify is open for business (i.e. teacher work days, holidays, winter and summer breaks, school cancellations, etc.). This support will vary but may include designing and/or delivering PD through the summer to other districts.

In this role, you will collaborate with district/school leadership and the Amplify Literacy Professional Development Strategist assigned to the district/school to determine the strategy, focus, and coaching approach for different times of the year. You will also partner with district/school leadership to adjust course, as needed, with an eye toward improving student outcomes. An outcomes-centered orientation and the ability to pivot based on district priorities and implementation needs are necessary for this role.

The Instructional Coach's daily responsibilities will be determined along with their manager, based on the district's goals and priorities throughout the year. Specific areas of focus may include:

  • Providing recommendations to school leadership designed to enhance outcomes and equity of learning for diverse student populations, including students with learning and thinking differences and English Learners

  • Leading observations and providing feedback to teachers and leaders in order to strengthen the implementation of Amplify's literacy suite, ultimately leading to stronger student outcomes

  • Facilitating PLCs for leaders and/or teachers including supplementary office hour consultations.

  • Supporting data analysis and instructional planning with grade-level teams and/or individual teachers and reading leaders

  • Analyzing student work and formative assessment data to support instructional decision-making and responsiveness to learner outcomes

  • Cultivating model classrooms (and capturing video examples from these classrooms) as a means of elevating and replicating best practices for planning and instruction

In addition to these specific areas of focus in coaching, the instructional coach will also:

  • Proactively seek out feedback and adapt practice based upon the feedback and what is leading to improved student outcomes

  • Create or customize professional development experiences, as needed

  • Facilitate district-wide professional development sessions (in person and remote), as needed, for leaders and teachers

Minimum Qualifications:

  • Passionate about literacy and deep knowledge of structured literacy

  • Experience leading sustained coaching engagements and professional development for educators in K-5 or 6-8

  • 5+ years of K-5 or 6-8 ELA teaching experience, leading to demonstrable results for students

  • Experience working on collaborative projects with leaders and teachers

  • Experience analyzing data and using it to inform practice

  • Proven efficacy in time management while managing multiple engagements and competing priorities

  • Strong oral and written communication skills

  • Demonstrated proficiency in the use of technology-based productivity tools, mainly Google Applications

  • Able to travel locally (up to 4 days per week) across the Traverse City area to support educators

Preferred Qualifications:

  • Experience using or supporting Amplify CKLA

  • 10+ years of K-5 or 6-8 teaching and leadership experience, leading to demonstrable results for students

  • Ability to support educators in a remote learning environment, if needed

  • Master's or Advanced Degree in Education

Additional Information:

Location: This position requires that the Instructional Coach, Literacy is permitted to work in the US, have residency in the US, and possess a valid US driver's license. The specialist must live within 30 miles of the Traverse City Area School District. The Coach may be asked to deliver sessions throughout the country based on business needs and during school closures or if the contract terminates early.

Travel: Local travel is required and considered an essential job function. Car mileage and related expenses for professional development delivery are reimbursed in accordance with company expense policy.

Documentation: If selected, a background check will be required.

Equipment: This position requires reliable home internet that can support video calls on Google Meet and Zoom and a quiet, professional place to deliver remote professional development.

What we offer:
Compensation and Benefits: The gross salary for this role is an annual salary of $80,000 - $90,000. Fixed-term employees are Amplify employees with a defined assignment end date as part of their employment offer. As a fixed-term employee, you will have an opportunity to participate in a broader base of Amplify programs, including our Health and Wellness benefits, 401(K), Paid Time Off and holidays, and Training Opportunities. Time off will be taken in coordination with the district calendar, as much as possible.

Amplify is an Equal Opportunity Employer. Amplify makes employment decisions based on qualifications and merit, and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability status, veteran status, or any other legally protected characteristic or status.

Amplify is committed to providing reasonable accommodations for qualified individuals with disabilities, including disabled veterans. If you have a disability and need an accommodation in connection with the application or hiring process, please email hiringaccommodations@amplify.com.

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If you are selected for employment, a background check will be required. As required by state and local laws and district policies, you may be required to provide additional documentation, such as proof of vaccination, or submit to enhanced background screening, such as fingerprinting.

Amplify is an E-Verify participant.

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