Content Writing Specialist

Risepoint assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, Risepoint's mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. Risepoint brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners.

Risepoint assists primarily regional universities in increasing their access and impact by making theiracademic programs available to students online. Founded in 2007, Risepoint's mission is to expandaccess to high-quality, affordable, and workforce-relevant education, especially for working and adultstudents. Risepoint brings single-minded dedication to student success, an integrated set of services,and data-driven performance to our collaboration with university partners.

Job Summary:

We're seeking a creative, detail-oriented, and collaborative Content Writing Specialist to produceexceptional multi-channel marketing content that drives engagement and supports our partneruniversities' enrollment goals. You will play a critical role in crafting compelling content across digital andtraditional platforms, maintaining brand consistency, and ensuring alignment with strategic marketingobjectives. This role requires strong writing skills, the ability to manage multiple projects, and acollaborative mindset.

As a key contributor to the marketing organization, you'll ensure high-quality execution of marketingcontent, partner with cross-functional teams, and contribute to the storytelling that powers studentoutreach and engagement.

Key Responsibilities:

• Craft high-impact marketing copy across digital (email, web, social) and traditional (print,brochures, mailers) channels tailored to diverse university partners.

• Maintain brand integrity across all content by adhering to each partner's tone, style, and voiceguidelines.

• Manage the end-to-end content lifecycle-delivering content that is timely, accurate, and readyfor cross-functional review.

• Collaborate with SEO, UX, design, video, and quality control teams to ensure contenteffectiveness and alignment with broader marketing goals.

• Participate in campaign planning sessions, creative kickoffs, and review cycles to stay alignedwith strategic goals and timelines.

• Identify and escalate content issues or inconsistencies that cannot be resolved within the contentteam to ensure quality control.

Job Qualifications:

• A minimum of 4-6 years of professional writing experience, preferably in a marketing or agency environment.

• Preferred experience in education, edtech, or working with mission-driven organizations.

• Strong copywriting skills with the ability to write engaging, on-brand content across multipleformats and channels.

• Experience working in a fast-paced, collaborative setting with cross-functional teams.

• Proven ability to manage multiple content projects and meet tight deadlines withoutcompromising quality.

• Strong communication skills with a proactive approach to feedback and stakeholder alignment.

• Excellent attention to detail, grammar, and proofreading.

• Working knowledge of SEO principles and how they influence content strategy.

• Comfortable adapting to different brand voices and evolving marketing goals.

• Familiarity with content management systems, project management tools (e.g., Workfront, Wrike),and collaborative editing tools (e.g., Google Docs, Microsoft Word) is preferred.

• Desired background in UX writing, conversion copywriting, or brand storytelling.

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Risepoint is an equal opportunity employer and supports a diverse and inclusive workforce.