Director of Ecommerce

At the heart of meaningful moments and celebrations worldwide, our luxury brands- Waterford, Royal Copenhagen, Georg Jensen, Wedgwood, Royal Albert, Royal Doulton, and others-represent timeless craftsmanship, elegant design, and a dedication to enhancing life's most treasured experiences. From exquisite tableware and decor to iconic lifestyle pieces, these brands embody a legacy of quality and innovation.

These renowned names are part of VITA, a division of Fiskars Group, a company with over 375 years of history. For centuries, we've crafted products that inspire creativity, beauty, and functionality in daily life. Today, we blend heritage with modernity to create designs that enrich homes and lives around the world. With a legacy rooted in excellence, Fiskars Group ensures these iconic brands continue to thrive and resonate with consumers everywhere.

OUR ROLE: DIRECTOR OF E-COMMERCE

We're looking for a digitally fluent, results-driven, and commercially sharp Director of E-Commerce to lead growth across our U.S. brand portfolio-including Waterford, Royal Copenhagen, Georg Jensen, Wedgwood, Royal Albert, and Royal Doulton. You'll set strategy, guide a high-performing team, and work cross-functionally to turn ideas into impact-elevating how our brands show up online and driving strong commercial results.

This role blends strategy and action. From site experience to product launches, from performance marketing to digital shelf, you'll own what happens across our U.S. brand sites-and shape what comes next. If you thrive in fast-moving environments, enjoy connecting dots across teams, and love building what doesn't yet exist-this might be your next move.

This is a full-time, hybrid position based in Wall, NJ, US and reports to the VP, Sales Vita America.

WHAT YOU'LL DO

• Set the U.S. e-commerce strategy and priorities across our full brand portfolio

• Lead, coach, and grow a results-driven team focused on performance and innovation

• Localize brand and digital experiences for the U.S. market-ensuring clarity, consistency, and relevance

• Build assortments, drive launch readiness, and partner with planning on accurate forecasting

• Own the digital shelf-ensuring every PDP is optimized for conversion and aligned to our premium positioning

• Track performance, surface insights, and use data to inform strategy and execution

• Oversee U.S. digital marketing strategy and budget-from campaign planning to traffic-driving activations

• Partner cross-functionally to unlock commercial opportunities and improve processes

• Stay ahead of trends and bring fresh ideas to the table

WHO YOU ARE

• An e-commerce leader with 8 + years in DTC, and omnichannel environments

• Experienced across content, UX, assortment planning, performance marketing, and analytics

• A team builder who leads with clarity, energy, and accountability

• A strategic thinker who also gets things done-comfortable toggling between the two

• Data-driven, detail-oriented, and always looking for ways to optimize

• Collaborative, curious, and excited by change-not intimidated by it

• Familiar with the luxury, premium, or lifestyle space (bonus but not required)

START YOUR JOURNEY AT FISKARS GROUP
We are eagerly awaiting your application. We review applications on a continuous basis, so please submit your resume/CV today. Don't worry about a cover letter-your application is enough indication of your interest.

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